BRUIN FOR BRUIN
CAMPAIGN

UCLA

The goal of the Bruin for Bruin campaign was to promote safe behavior, and work to get the UCLA community back on campus during the COVID-19 pandemic. We highlighted artistic expressions of what Bruin for Bruin means to the UCLA community and selected artwork to be featured on campus, in Westwood and on UCLA social channels.

We had the unique opportunity to develop creative outside of the usual UCLA brand in order to inspire others to create artwork of their own. My art was featured on the Bruin for Bruin website, turned into buttons as giveaways, and GIF stickers for people to use when posting to social media.